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In this Issue
Spotlight
2008 was all about the Googles, Twitters, Facebooks, I'm a Macs, and I'm a PC's of the world.
As we jump from the year that was to the year that is, you may be wondering...
"What in the wide world of web will 2009 have up its sleeve?"
If so, check out this Nostradamical blog post of predictions from the web apothecaries at ReadWriteWeb.
You'll see the future.
Happy New Year!
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We've Got Connections
In today's advertising landscape, it's no secret that more and more businesses and products are adding social media efforts to their marketing mix.
A smart move considering the 35-&-up age group is the fastest growing demographic in the social media arena.
The problem is, a lot of marketers and ad agencies don't have enough experience in new and social media to run a smart social media- or SEM-focused campaign.
Do you trust your agency to successfully introduce your message to the Facebook Age? Our latest blog post, "Is Your Agency Connected?" reveals the easiest method to decide whether you should or shouldn't.
Luckily, your friendly neighborhood Traction Marketing Group is not a lot of marketers or ad agencies. We know our social media like the back of our MacBooks.
So, next time you're out and about (like right now), go ahead and fan us Facebook. Follow us on Twitter. RSS our blogs, both of them. Subscribe to the Traction YouTube channel. Stumbleupon our favorite websites. Or stalk it all through our FriendFeed.
That should keep you busy for awhile, but afterwards we'd love to talk to you about Twilert, Tweetree, Technorati, Google Alerts, Yahoo! Pipes and a general smattering of the blogospheres, twitterspheres and everyotherspheres we've got our eyes and fingers on daily.
If that sounds like a lot of pulses to be checking, well, it is. We've devised of a plan that helps cut out the clutter, though...
...We read up on whatever app, platform, idea or philosophy is catching a buzz. If it doesn't look like it can be leveraged for our clients or ourselves, we don't waste any more time on it.
Still, the social media scene is hotter than a two-dollar pistol so there's a copious amount to absorb. But you know what? We actually enjoy it.
So, if you're looking at the bright shiny world of social networking and media from the outside in, give us a shout. We've got connections.
The Year in Search
Ever wonder what Oklahoma surfers are searching for? Had no idea anybody actually surfed in Oklahoma? The following is a Top-10 list of the Oklahoma's most Googled words and phrases for 2008.
- Oklahoma City
- myspace
- lyrics
- games
- yahoo
- youtube
- weather
- google
- oklahoma state
- movies
And here are Oklahoma's 10 fastest rising search words and prases of 2008, with percentage of increase as of 12/30/08.
- obama - 850%
- twilight - 350%
- bok - 250%
- craigslist - 200%
- craigs list - 140%
- wiki - 110%
- att - 110%
- youtube - 90%
- facebook - 90%
- cnn - 60%
"What in the...
...world are you talking about?"
We get that question all the time thanks to the bountiful knowledge routinely pushed forth from our Inside the Warehouse and Outside the Warehouse blogs, monthtly eNewsletter, and insightful Tweets.
Unfortunately, we feel that this newsletter is neither the time nor the place to answer that question. Our Inside the Warehouse blog, however, is both the time and the place.
Head on over to our Our Words as Works of Art blog post to see strikingly handsome tag clouds of everything we've been rambling on about all year long.
The bigger the word, the more popular it was.
New Year's Party in the Traction Service Suite
Stay tuned next month for a write up on the suite of brand management, social media, and search monitoring services we're roling out just in time to make an impact on your business' new year.
It's just what you need to get ahead in 2009.
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